Marketing Strategy
2 articles

Content Creation
AI video platforms: A component of 2026 marketing strategy.
At its Brandcast 2026 event, YouTube announced new AI tools that allow marketers to move from a creative brief to a final 30-minute video production with just a few prompts, leveraging models like Gem
Tara Collins·May 14, 2026

Advertising
What is Brand Storytelling and Why Does it Drive Loyalty?
Only 5% of people recall a statistic from a pitch, but a staggering 63% remember the story.
Leo Hartmann·May 10, 2026