Content Creators
6 articles
UK government proposes social media ban for under-16s, economists predict impact
The UK's plan to bar under-16s from social media could wipe out millions in advertising revenue for platforms and creators, forcing a generation to find new, potentially unregulated, digital homes.
Writers Exit Substack Amidst Rising Platform Costs
In late April 2026, The Ankler, a prominent Hollywood trade newsletter, announced its departure from Substack to Passport, signaling a growing exodus of established creators.
What is a Creator Journalist and Why Do They Matter?
Traditional news outlets face a significant decline in audience, revenue, and attention due to digitalization, according to the Reuters Institute .
The Influencer Illusion Is Over: Authenticity Is the Only Currency That Matters
The light is beginning to flicker on the perfectly curated world of influencers. As trust declines, genuine, unmanufactured authenticity is becoming the only currency that matters for long-term creator success.
The Creator Ascendancy: How Content Creators Are Reshaping Traditional TV Strategy
The traditional TV landscape is being reshaped by content creators, moving from scheduled programming to personalized, algorithmically curated feeds. This article explores how digital natives are influencing TV strategy, driving new production models, and attracting significant advertising investment.
The Creator-Led Video Shift: How Traditional Media Is Reshaping Its Digital Strategy
As referral traffic from social media dwindles, publishers like The Washington Post are abandoning the old playbook and hiring content creators to build audiences directly on platforms like TikTok and YouTube. This analysis explores the creator-led video deals reshaping traditional media's digital strategy.