Publishers

2 articles

Digital illustration showing content streams converging into a central hub, representing Flipboard's new social websites empowering creators and publishers.

Flipboard Launches New Social Websites for Publishers and Creators

Flipboard has launched new 'social websites' and the 'Surf' app, offering creators and publishers a powerful alternative to traditional social media. This initiative aims to centralize content and give users more control over their digital presence.

Tara Collins·April 3, 2026

Diverse content creators and media executives collaborate in a modern studio, symbolizing traditional media's shift to creator-led video on TikTok and YouTube.

Media Industry

The Creator-Led Video Shift: How Traditional Media Is Reshaping Its Digital Strategy

As referral traffic from social media dwindles, publishers like The Washington Post are abandoning the old playbook and hiring content creators to build audiences directly on platforms like TikTok and YouTube. This analysis explores the creator-led video deals reshaping traditional media's digital strategy.

Leo Hartmann·March 30, 2026