Broadcast Radio

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A futuristic cityscape at dusk with glowing digital soundwaves and integrated advertisements, representing the growth of digital audio advertising.

Digital Audio Ad Spending Climbs 10.2% Amid Shifting Listener Habits

For six consecutive quarters, iHeartMedia's digital audio earnings have surpassed its traditional broadcast radio earnings, signaling a profound and sustained shift in the audio industry.

Leo Hartmann·August 21, 2026