Brand Valuation

1 article

Khaby Lame, the famous TikTok creator, in a professional setting, symbolizing his recent major business deal with Rich Sparkle Holdings, valuing his company at nearly $1 billion.

Khaby Lame Sells Substantial Stake in Brand to Investment Firm

TikTok creator Khaby Lame has sold a controlling stake in his core business to Rich Sparkle Holdings, valuing his company at approximately $975 million. This landmark deal offers insights into creator brand valuation and future business models for top digital talent.

Tara Collins·April 6, 2026