Film and Pen

Creator Marketing

1 article

A visual representation of creator marketing's rapid growth, showing creators on digital platforms and a rising ad spend graph, symbolizing the $37 billion projection by 2025.
Advertising

Creator marketing to hit $37B in US ad spend by 2025

Individual creator videos on TikTok can generate over $200,000 in sales for a brand.

Leo Hartmann·April 21, 2026