Attention Economy

2 articles

Split screen contrasting a traditional movie theater with a smartphone displaying vertical video, symbolizing the battle for viewer attention in the streaming industry.

Vertical Video: Streamers' Content Conundrum & Attention Battle

HBO Max, a streamer synonymous with prestige long-form dramas like 'The Wire,' has integrated a dedicated tab for vertical videos into its interface.

Leo Hartmann·August 29, 2026

A solitary human figure overwhelmed by a deluge of AI-generated text and images, symbolizing the devaluing of attention due to content volume.

Content Creation

AI Content Flood Will Devalue Attention, Sacrificing Quality for Volume

A staggering 79% of marketers plan to increase spending on genAI creator content in 2026, signaling a rapid shift towards automated content production.

Tara Collins·June 24, 2026